I have chosen this video as part of my research into similar products mainly because the actual plot of the video doesn't actually match the actual song but the rhythm and pace of the video do. This video is a key inspiration for my music video because the plot of my music video could be some dancing to the beat of the song with no strong plot.
The artist is featured on here as well as a load of other artists that are his friends. I want to include myself in my video but for a lot of the video I would like to show a lot of other people maybe dancing to the music or interacting in some way.
The music video is aimed at a younger audience, from the awkawrd pre-teen age till the twenty-somethings, which is similar to one of the song I have in mind.
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